opti-CART Features:

Opti-CART is designed, from the ground up, to be: easy, friendly, & affordable. It provides a clean intuitive interface on the storefront which allows your customers to access the information they need quickly and easily. More importantly, it allows your customers to add items to their shopping cart and complete the checkout process in a swift and efficient manner which will make their shopping experience enjoyable rather than confusing.
Your customers demand simplicity. Don't settle for an e-commerce solution which does not deliver.

Storefront Features:

Customizable Look & Feel

Opti-CART comes standard with a variety of templates to choose from. Each template has a different design to customize the layout of your storefront to suit your needs. Additionally, each template has multiple color schemes which can be applied to fine tune the look of your site. Looking for something totally unique? No problem! We can work with you to develop a color scheme, layout, and style to meet whatever requirements you have.

Clear, Accurate Product Display

Unlike many of the competing e-commerce shopping carts available today, opti-CART provides your customers with clear, accurate information about your products. The product information is displayed in a manner which is easy to access and understand. This is a feature which minimizes misunderstandings and increases your chances of satisfying every customer's needs and expectations.

opti-CART product presentation features include:

the ability to display multiple images for each product
inclusion of a short description of each item on the category page
a customizable item detail page for each item
quantity denominators (each, pair, dozen, etc.)
clear obvious choices for color, size, or other product options

Admin. Section Features:

Clear, Concise, Summary Page

The admin section of opti-CART provides a clear concise summary page when you sign in. This page gives you important information at a glance to alert you to such things as new orders and allow you to manage your business quickly and efficiently. Some of the information presented here includes: new orders, total sales today, order ready to be shipped, and any new customer inquiries. The summary page also gives you one click access to deal with new orders or to answer customer questions.

A sneak peek at the admin summary page is available on our screenshots page

Full Featured Administration Menu

The logically arranged navigation menu in the admin section gives you quick and easy access to a wide range of options under your control.